New program designed to create a Real Estate Operations Community
Despite real estate market fluctuations and symptomatic doom stories, REVEL continues to invest in its people, programs and infrastructure. Most recently, REVEL announced the hiring of Valerie Simoneau, who is actively developing a new program designed to build a community of collaborative administration professionals.
Conceptualized to create an inner circle motivated to REVELutionize the backend work more often than not assigned to hired administrators, and aptly termed The Pulse to symbolize the people who are the heartbeat of every brokerage, The Pulse is determined to give admin teams a communicative voice and platform to improve the daily procedures that are so integral to the transactional operations of real estate.
“The Pulse will directly impact our agents’ success by empowering the administrators who support them. When our operations leaders are connected, resourced, and inspired, our entire brokerage rises together,” concludes Valerie Simoneau.
The Pulse, and the community it will form, is designated for all REVEL office admins, transaction coordinators, and operational leaders who are ready to level up their systems, lead their real estate sales people/teams with clarity, keep their agents in a constant flow of business, while building a high-performance back end integration system that drives front end results. The Mission Statement for Pulse is clear – build a connected, confident, and high-performance Operations culture across REVEL that powers every agent’s success, from offer to closings and beyond.
REVEL sees this movement as a foundational, educational and progressive impetus that runs parallel to the company’s impressive expansion resume, which has surpassed forty locations served in Ontario in 2025.
“Having Valerie, someone who has worked alongside, and built systems for some very successful real estate teams and offices in the real estate industry, was an opportunistic option that we immediately acquired for the purpose of providing additional support to the growing admin community in our company,” explains Ryan Serravalle, founder of REVEL Realty Inc. Brokerage.
“Our admins are the people who provide consistency on the back end, and a reliable support system that our agents and leaders are relying on more frequently, as business diversifies from one success plateau to another,” adds Nicki Serravalle, founder of REVEL Realty Inc. Brokerage. “Valerie is experienced, knowledgeable, and a key leadership piece that will certainly integrate the best efforts of our admin personnel for the purpose of making our front end systems more efficient and beneficial to our end user clients.”
The program has already taken shape at REVEL with educational and seminar programs collated to better serve admin personnel in the company. Consolidating this community, and
placing value on the ongoing efforts provided by administrators, is the ‘pulse’ REVEL wishes to maximize, and Valerie definitely has her finger on it.
“By launching The Pulse, REVEL is making a bold investment in the heart of our business, which is our operations leaders,” adds Valerie. “This community sets us apart as a brokerage that doesn’t just attract talent but builds sustainable, world-class teams.”
To learn more, visit REVEL REALTY INC.
